Experiences & Event Production
Mom School Live
Reclaim Your Identity.
An intimate experience designed to help mothers reconnect with the women they were created to be.
The Vision
Beyond the Screen.
I wanted to take a conversation about identity beyond the screen and create something women could actually experience.
Not another event where they simply listened and went home. A space where they could connect, reflect, and leave with something meaningful.
The Creative Direction
Every Detail Had a Purpose.
From the U-shaped seating that encouraged conversation to the music, food, and personalized handwritten letters, I wanted every woman to feel welcomed and seen.
Guided worksheets encouraged reflection, while a symbolic release activity invited women to identify what they had been carrying and physically let it go.
The message wasn't just something they heard. It was something they participated in.
Guided worksheetBeyond the Room
The Message Continued.
I planned the promotional campaign and developed a content shot list before the event, intentionally capturing the atmosphere, conversations, and experience.
That content allowed the message to continue reaching women long after the event ended.
The Impact
Ten Women. 34K+ Views.
Women in the Room
An intimate experience centered on connection, identity, and personal renewal.
Content Views
Combined reported post-level views across social platforms, including organic attendee-created content.
In Their Words
In Their Words.
I am leaving feeling empowered and a little bit lighter. So much was released today.
It was really amazing to see that I'm not alone and most of us feel the same way, and I have people around me that want to help.
My Role
My Role
From the initial concept to the final details, I brought the vision to life and created a strategy for the experience to continue beyond the room.
Apply to work with me
Have an Idea Worth Bringing to Life?
Let's explore what it could become with the right strategy, creative direction, and execution.
Apply to Work With Me